Audio Verification

A comprehensive service designed to protect and enhance commercial audio investments for advertisers in Australia.

Minimise errors, maximise value

By leveraging our full-circle verification process combined with independent data from RCS, Audio Verification aims to significantly reduce broadcast errors and optimise advertising effectiveness.

With error rates averaging below 3%, we help you identify and resolve issues quickly, ensuring you have the evidence needed to secure makegoods from radio networks. Verifying audio also increases chances of bonus activity, potentially adding up to 20% in additional value to your media investment.

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Key benefits

Verified evidence

Obtain clear evidence by identifying discrepancies for makegoods, while ensuring proof of performance through comprehensive tracking that compares bookings with actual plays.

Campaign proof

Experience peace of mind with independent, rigorously investigated verification, backed by experienced account managers. This provides a safety net for advertisers, ensuring accurate execution and thorough reporting.

Absolute certainty

Evaluate performance with reliable data that shows radio is working and driving results.

Tailored campaign reporting

AudioNET continuously monitors your activities and provides tailored campaign verification reports at your preferred frequency.

We adapt to your needs to ensure you have the insights necessary for success.

    • Summary report

    • Detailed discrepancy report

    • Full airplay listing (can be filtered by network, market, product or Key Numbers)

    • SMD post file (includes Holdings Ref ID for auto spot matching in SMD)

    • R&D file (includes Rates for R&F and instant CPM calculations)

    • Position in break graph

    • Spread reports (by Day Part or days of the week, or ½ splits in a session)

      • Spread graph - day parts

      • Spread graph - day of week

    • Competitor adjacency report

    Available for an additional cost.

Verification drives client success

We have helped clients enhance their confidence in data accuracy, leading to smoother operations and more successful outcomes by providing advertisers and agencies with valuable tools for planning, auditing, and analysing campaigns.

Using its network of listening posts across Australia, RCS independently gathers data, matching and identifying audio commercials and music through unique audio fingerprints.

We currently track and audit campaigns across metro and key regional stations, with more regional markets to be added soon.

  • Adelaide: 5AA, SAFM, 5MMM, Cruise 1323, KIIS 1032, Nova 919

    Brisbane: 4BC, B105, 4MMM, KIIS 97 3, SENQ 693, 4BH 1116, Nova 106.9

    Melbourne: 3AW, 3MMM, Fox FM 101.9, Gold 104.3, KIIS 101.1, Magic 1278, Smooth 91.5, Nova 100, SEN 1116, RSN 927

    Perth: 6IX, 6PR, Mix 94.9, Triple M 92.9, GOLD96FM, Nova 93.7

    Sydney:  2GB, 2DAY, 2MMM, 2SM, 2UE 954, Nova 96.9, Smooth 95.3, & KIIS 1065, WSFM 101.7, 1170 SEN

  • Canberra; 2CA, 2CC, Hit104.7, Mix1063

    Central Coast (Gosford): Star 104.5, Triple M 107.7, Hit 101.3

    Geelong: K-Rock 95.5, Bay 93.9

    Gold Coast: Triple M 92.5, Sea FM 90.9, 1029 Hot Tomato

    Newcastle: 2HD, NEWFM 105.3, Triple M 102.9, Hit 106.9

    Wollongong: i98, WAVE FM

  • Adelaide: Old Skool 80s Hits, Old Skool 90s Hits, RnB Fridays, Triple M 80s, Triple M Classic, MMM 90s, Smooth, Mix 80s, Mix 90s, Dance Hits, Smooth 80s, CADA

    Brisbane: Easy Hits, Old Skool 90s Hits, RnB Fridays, Triple M 80s, Triple M Classic, Triple M Country, MMM 90s, Smooth, KIIS 80s, KIIS 90s, Dance Hits, Nova Fresh Country, CADA

    Melbourne: Old Skool 80s Hits, Old Skool 90s Hits, RnB Fridays, Triple M 80s, Triple M Country, MMM 90s, GOLD 80s, KIIS 90s, Dance Hits, CADA

    Perth: Blender Beats, Old Skool 80s Hits, Old Skool 90s Hits, RnB Fridays, Triple M 80s, Triple M Classic, Triple M Country, Smooth, 96FM 80s, MMM 90s

    Sydney: Old Skool 80s, Hits Old Skool 90s Hits, RnB Fridays, Triple M 80s, Triple M Classic, Triple M Country, MMM 90s, GOLD 80s, KIIS 90s, Dance Hits

Tier 1 Bank 2:1 Makegoods

A tier 1 bank achieved impressive ROI on their Auditing Verification investment within the first week of their new reporting cycle.

We identified errors amounting to nearly $6k in lost value, and the agency used the error report to secure makegoods valued at $12k* (*estimated market rates provided by the agency).

Retail / Supermarket Zero Loss

We verified the complex, multilayered, and time-sensitive audio activity for one of Australia’s major supermarket brands.

We actively monitored their campaigns to catch discrepancies in real time. Any issues were quickly resolved with corrected inventory, and bonus spots were negotiated to ensure zero loss.

Australian Telco 18k in Makegoods

We identified $9,000 worth of discrepancies in a teleco brand's campaign.

The agency used our auditing insights to secure $18,000 worth of makegoods, achieving a 2:1 return on value and an impressive return on their auditing subscription investment. 

Ready to take your campaigns to the next level?

Contact us now and see how our verification process ensures accuracy and maximises results.

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